If you are currently doing do-it-yourself social media management, I have three quick tips to make it just a bit easier.
Research and create saved hashtag lists
Trying to think of hashtags seconds before you post a picture is not an effective use of hashtags or your time. Using hashtags effectively requires research. Set aside a block of time (30 min/week minimum) to do hashtag research and create saved lists. If you are using a social media management tool, you may be able to save your lists there. If not, save the lists in the notes on your phone. This simple hack can save you so much time and frustration when pulling content together last second.
Save content ideas
Have you ever been on a walk, making dinner, or taking a shower when you get the most brilliant content idea? No question about it – great content comes when you aren’t forcing it. It might not be a full-fledged caption, but if an idea sparks, save it in the notes on your phone and draft it out later. You can also do a voice recording if that is faster for you than typing.
Intentionally look for inspiration
Here’s a great exercise if you have ever thought that you are out of content ideas…
It’s ridiculous how much time we spend mindlessly scrolling social media. Let’s make that scrolling productive. Next time you are on social media just for fun, I want you to seek out inspiration. Read the content, like the posts, follow new accounts, etc. but ask yourself questions like, “Why do I follow this person?” “Why do I like this content?” “How could I take this great piece of content and turn it into my own?” “What is the point of this message?”
We follow people we have a connection to, right? If we looked at content as inspiration for our future posts, we would never run out of ideas. The only problem is that we aren’t looking for it. Try making this a practice and let me know what brilliant ideas you come up with!
If you’re looking for more help or even want me to draft a whole month of content for you, contact me and I’d be happy to chat!