Instagram updates you may have missed (March 2022)

Unless you keep a sharp on on the Instagram Creator’s page (@Creators), it’s hard to keep up with all the updates that roll out from month to month. Here’s a quick round-up of exciting updates you should know about. The Chronological Feed is Back! I’m starting with my favorite update so far. Back in the […]
How to reconcile a customer’s unmet expectation

I was inspired to write this blog after receiving an email from a customer. She shared that one of my products didn’t meet her expectations. No matter how hard you try to to communicate the value of your product, there is always room for improvement. I wasn’t offended by her email at all. I welcome […]
10 Small Ways to Save Time on Social Media

If you use the screen time feature on your phone, it can be alarming getting your report on Sunday morning and thinking, “How is it possible that I spent 4+ hours per day on this little device?!” While it’s very possible that you spend the majority of your time off of social media (for example, […]
Instagram moving away from photos?

With the huge popularity of TikTok, Facebook-owned Instagram has publicly stated that it plans to focus more on video content. According to CNBC’s interview with Adam Mosseri, head of Instagram, “We’re no longer a photo-sharing app or a square photo-sharing app.” Read that full article here. So what does this mean? After receiving numerous messages […]
Should you promote a post if Instagram tells you to?

Sometimes when a post is performing a bit better than others in your feed, Instagram will prompt you to promote the post. This is the equivalent to boosting a post on Facebook and is a form of paid advertising. If you do it the right way and have your page set up for success, it […]
How to see which hashtags worked best

I am so excited to share this hack with you today that will allow you to see which of your hashtags worked best on your Instagram posts! Right now if you have a professional account (Creator or Business), you can see how much reach came from hashtags but it lumps it all into one number. […]
How to choose the right niche

Learn about how creating an audience niche will help you stand out in a saturated market.
What kind of Instagram account should you have?

Many of us started using Instagram as an ordinary user. Maybe you didn’t even have a business on your radar when you started, but now you do. What’s the best way to move forward? What kind of account should you have? Should you have multiple accounts? Let me start by saying I don’t think there’s […]
Non-spammy ways to start conversations on social media

You’ve heard me and others say that the key to making sales on social media is in the DMs (private messages). I’m sure you just thought of that spammy friend from high school who hasn’t talked to you in years and keeps asking you to buy her shampoo. Sound familiar? For many online business owners, […]
Shadow banning…is it real?

Shadow banning – it’s a fear many online business owners have if they use Instagram for marketing. While there has been conflicting information on whether it is real or not, I believe it is and have testimonials from users to prove it. Maybe you suspect it has happened to you! If you have a story […]