Instagram updates you may have missed (March 2022)

Unless you keep a sharp on on the Instagram Creator’s page (@Creators), it’s hard to keep up with all the updates that roll out from month to month. Here’s a quick round-up of exciting updates you should know about. The Chronological Feed is Back! I’m starting with my favorite update so far. Back in the […]

10 Small Ways to Save Time on Social Media

If you use the screen time feature on your phone, it can be alarming getting your report on Sunday morning and thinking, “How is it possible that I spent 4+ hours per day on this little device?!” While it’s very possible that you spend the majority of your time off of social media (for example, […]

Social News You May Have Missed (August 25, 2021)

YouTube rolled out a dark mode and added new hashtag usage insights! In short, now your YouTube channel can be a bit easier on the eyes and you can see how many videos use a hashtag. LinkedIn added reviews and ratings for Profiles which have added services listings. This is a great way for your current and previous clients/customers […]

Stop Targeting The Wrong People With Hashtags

Hashtags are one of the most effective ways of attracting your ideal audience to your page. It tells Instagram where to put your content. As people follow the hashtag’s feed or search by hashtag, they will see your post. There is a right and wrong way to do this. Unfortunately, I see the wrong way […]

How to see which hashtags worked best

I am so excited to share this hack with you today that will allow you to see which of your hashtags worked best on your Instagram posts! Right now if you have a professional account (Creator or Business), you can see how much reach came from hashtags but it lumps it all into one number. […]

Are you actually ready to go viral? & how I did it

I think we all create social media content and secretly hope this is going to be “the one.” The one that takes off, leads to hundreds of new followers, brings in ideal clients, finally gives us the brand awareness we’ve been hoping for. But are you actually prepared if that were to happen? What if […]

Shadow banning…is it real?

office, business, accountant

Shadow banning – it’s a fear many online business owners have if they use Instagram for marketing. While there has been conflicting information on whether it is real or not, I believe it is and have testimonials from users to prove it. Maybe you suspect it has happened to you! If you have a story […]

5 Things to Avoid Doing on IG Stories

instagram, cell phone, tablet

Instagram Stories are a great way to give a behind-the-scenes look into your life and continue to build relationships with your followers. Even though you can share whatever you want on your stories, there are some best practices to keep the attention of your viewers. Here are 5 things you should avoid doing on Instagram […]

New Rules for Influencer Marketing Coming Soon

Influencer marketing is HUGE on social media. In case you are unfamiliar, influencer marketing, or affiliate marketing, is when a brand compensates an individual to promote a product or service. Typically, you can spot influencer marketing because the influencer will have a special promo code, like “Lindsay20” so the brand can track how many sales […]

6 Common Social Media Mistakes (for business)

Making mistakes on social media is to be expected. Making mistakes is how you learn how to improve, right? But if I can ever help you avoid mistakes and make the path to “success” (however you define it), a bit easier, then I will! Let’s dive in. Mistake #1: Not setting clear expectations – Your […]