Key elements to build trust on a business page
In the world we live in, it’s essential to have some sort of an online presence whether that’s a website, social media, or ideally, both. If someone is curious to learn about a business, it’s a way for them to do their own investigative work. It’s a first impression and strong indicator on if someone […]
10 Small Ways to Save Time on Social Media
If you use the screen time feature on your phone, it can be alarming getting your report on Sunday morning and thinking, “How is it possible that I spent 4+ hours per day on this little device?!” While it’s very possible that you spend the majority of your time off of social media (for example, […]
Social News You May Have Missed (August 25, 2021)
YouTube rolled out a dark mode and added new hashtag usage insights! In short, now your YouTube channel can be a bit easier on the eyes and you can see how many videos use a hashtag. LinkedIn added reviews and ratings for Profiles which have added services listings. This is a great way for your current and previous clients/customers […]
Quick tips for easier social media management
If you are currently doing do-it-yourself social media management, I have three quick tips to make it just a bit easier. Research and create saved hashtag lists Trying to think of hashtags seconds before you post a picture is not an effective use of hashtags or your time. Using hashtags effectively requires research. Set aside […]
How to get unstuck from stories
Using social media stories is a great way to “hack” the algorithm because content shows up in chronological order. While it’s easy to share your latest post in your story, if you want to always be at the forefront of your audience’s mind, that isn’t enough. Best practice is to post 10 stories per day. […]
3 Things to stop doing on social
I tend to talk a lot about what to do on social media so it’s time for a what not to do. Stop overthinking and over editing every post With every time you re-write a post, it loses personality. Here’s the truth: people will notice if you have errors in your grammar and punctuation, but other than […]
Instagram hiding likes?
When news broke out that Instagram was testing hiding likes in other countries, I think every social media manager’s reaction was a combination of shock and panic. But the more I thought about it and saw the new look, I actually CAN’T WAIT for this test to hit the United States. Let me explain… If […]
What to do if your engagement declines
There are a few things that affect your engagement on social media. While it’s easier to blame the algorithm because clearly it’s NOT your amazing content, right? Sorry to bring some bad news, but it very well might be you…not to worry, we can fix that. Your content cannot be self-serving If you are trying to serve […]
